next valletta recap

Unibo at NEXT: Valletta 2024

The Unibo team recently attended the highly anticipated NEXT: Valletta 2024, held on May 15-16 at the Mediterranean Conference Center in the beautiful city of Valletta, Malta. This premier event brought together a global delegation of 5,000 attendees and featured insights from 300 industry-leading voices, making it a true pinnacle of the iGaming industry. Our team’s presence was marked by numerous productive discussions, networking opportunities, and a significant contribution to a panel session on gamification.

A Gathering of iGaming Pioneers

NEXT Summit: Valletta 2024 was more than just a conference; it was a convergence of groundbreaking ideas and innovations. The event provided an unparalleled platform for iGaming professionals to network, share knowledge, and explore the latest trends and technologies shaping the industry. With attendees from all over the world, the summit was a melting pot of diverse perspectives and expertise, fostering a collaborative environment that encouraged the exchange of ideas and the forging of new partnerships.

Unibo’s Active Participation

The Unibo team made the most of this unique opportunity by engaging in meaningful conversations with current and future partners. These interactions allowed us to gain valuable insights, discuss potential collaborations, and showcase our cutting-edge solutions designed to enhance player engagement and retention. Our presence at the summit underscored our commitment to staying at the forefront of the iGaming industry and continuously seeking ways to innovate and improve our offerings.

Highlights of the Event

One of the standout moments for Unibo at NEXT Summit: Valletta 2024 was our CEO, Alexis Wicen, moderating a panel session on gamification. The session, titled “Gamify, Engage, Entertain: Using Gamification to Create Engaging Experiences Which Retains the Players,” featured esteemed panelists from prominent organizations within the iGaming sector.

Panel Highlights



The panel discussion delved into the intricacies of gamification, exploring how it can be leveraged to create engaging experiences that captivate players and enhance retention. Alexis Wicen’s moderation ensured a dynamic and insightful conversation, with each panelist bringing their unique perspective to the table.

Key Takeaways:

  1. The Power of Gamification: The panelists highlighted how gamification can transform traditional gameplay by introducing elements of competition, rewards, and progression, making the experience more immersive and enjoyable for players.
  2. Enhancing Player Retention: By incorporating gamified elements, operators can significantly boost player retention rates. This is achieved through increased engagement, fostering a sense of achievement, and encouraging repeat visits.
  3. Creating Memorable Experiences: The discussion emphasized the importance of designing gamification strategies that resonate with players on an emotional level, creating memorable experiences that go beyond mere gameplay.
  4. Data-Driven Decisions: Leveraging data analytics to understand player behavior and preferences was identified as a critical factor in developing effective gamification strategies. This approach allows operators to tailor experiences to individual players, enhancing their overall satisfaction and loyalty.

Networking and Collaboration

In addition to the panel session, the Unibo team took full advantage of the networking opportunities provided by the summit. We engaged in numerous discussions with industry leaders, potential partners, and fellow innovators, exchanging ideas and exploring new avenues for collaboration. These interactions were instrumental in broadening our understanding of the current market landscape and identifying emerging trends that will shape the future of iGaming.

Unibo’s Commitment to Innovation

Our participation in NEXT Summit: Valletta 2024 reinforced Unibo’s dedication to driving innovation in the iGaming industry. We are continually striving to develop and implement solutions that enhance player engagement, improve retention rates, and ultimately deliver a superior gaming experience. The insights gained from the summit will undoubtedly inform our future strategies and initiatives, ensuring that we remain at the cutting edge of the industry.


NEXT Summit: Valletta 2024 was a resounding success for Unibo. The event provided a unique platform for us to showcase our expertise, engage with industry leaders, and contribute to important discussions on the future of iGaming. Our team’s active participation, highlighted by Alexis Wicen’s moderation of the gamification panel, demonstrated our commitment to innovation and excellence.

As we move forward, the insights and connections gained from the summit will play a crucial role in shaping Unibo’s trajectory. We are excited to continue pushing the boundaries of what is possible in iGaming, creating engaging, entertaining, and memorable experiences for players worldwide.

For more information about Unibo and our innovative solutions, reach out to Unibo on linkedin or directly here. Stay tuned for updates on our latest projects and industry insights.





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